With rapid economy development and increasing social competition, the majority of Chinese people living in the city is suffering from daily work and life stress. Due to the inflexible holiday system, Chinese city people prefer visiting a rural destination around the place where they live, which is identified as restorative environment, with the demand of rest and mental replenishment. In order to investigate how perceived rural destination environment qualities influence visitor’s satisfaction, this empirical study conducted a survey on 258 visitors in two rural destinations in Zhejiang province, China. SEM was utilized to analyze the relationship between variables in the proposed conceptual model and bootstrap estimation was conducted to assess the mediation effect of mental recovery between PDRQs and visitors’ satisfaction in rural destinations. The results indicate: Chinese visitors’ perception of compatibility and fascination significantly and directly influence their satisfaction and the perception of compatibility, mentally away and fascination have indirect influence on visitors’ satisfaction with mediation of mental recovery in rural destinations.

Halal supply chain management, with its focus on Islamic values in tourism, is increasingly recognized for enhancing destination competitiveness and visitor satisfaction. This study examines how Islamic attributes, motivations, and norms influence visitor satisfaction and word of mouth in Medan City's tourism sector. In the halal tourism industry, supply chain management plays a crucial role in ensuring that every stage from procurement, production, distribution, to service delivery complies with halal standards. The research aims to evaluate the impact of Islamic Physical Attributes, Islamic Non-Physical Attributes, Push Motivation, Pull Motivation, and Islamic Norms on visitor satisfaction and their subsequent effect on word of mouth. By employing a quantitative approach, the study utilizes structured questionnaires based on previous research and applies Structural Equation Modeling (SEM) for analysis. Data were collected from 300 tourists in Medan City, including both local and international visitors. The study finds that Islamic Non-Physical Attributes and Pull Motivation significantly enhance visitor satisfaction. Islamic Physical Attributes also positively affect satisfaction, while Push Motivation does not. Satisfaction strongly influences word of mouth, but Islamic Norms negatively moderate this relationship. Islamic attributes and motivations play a crucial role in shaping visitor satisfaction in the tourism context. Islamic norms, however, may complicate the satisfaction-word of mouth link. The implementation of effective halal supply chain management can ensure that all aspects of supply chain management in halal tourism, from products to services, meet the expected halal standards. Practically, destination managers should emphasize Islamic attributes and motivational factors to improve visitor satisfaction. Theoretically, the study contributes to understanding the complex dynamics between satisfaction, norms, and word of mouth in halal tourism.

Shopping malls are one of the tourism industry’s most attractive and dynamic generators of profit. This study focuses on One Utama Shopping Mall, one of the largest and most well-known shopping centres in Malaysia. The research objective is to determine the level of visitor satisfaction at One Utama and understand how it contributes to the mall’s growth and retention of clientele. Data are collected by way of stratified random sampling and analysed using SPSS 20.0 software. Results demonstrate a significant relationship between all independent variables related to visitor satisfaction: entertainment activities, management services, and shopping centre design. Moreover, push and pull factors are accounted for in determining motivations for visiting the mall. The conclusions of this study are particularly useful for shopping centre owners and stakeholders looking to promote revenue and growth.