E-sellers need to build buyer confidence in new transactions through a variety of transaction services so they can create retention behavior drivers. The research aim is to examine the driving factors for shaping customer retention by understanding the pattern of transaction characteristics and trust in online purchases in e-commerce. Questionnaire data collection came from buyers in the top six e-commerce in Indonesia with a purposive technique. We use PLS-based SEM analysis to answer hypotheses. As a result, we accepted all hypotheses, namely customization, contact interactivity, care, and character factors that had positive and significant effects on trust and buyer retention. Trust has proven to be an essential factor in shaping buyer retention on e-commerce sites.

An entrepreneurial mindset requires a solid foundation of various components. These compo-nents may possibly affect the entrepreneurial mindset and intention of the entrepreneurs either negatively or positively. Hence, to analyze such effect, this study attempts to examine the association among entrepreneurial education and the components of the Theory of Planned Behavior (TPB), i.e., social norms, attitude and self-efficacy, and their effects on the Community College of Abqaiq students’ entrepreneurial intention. The structural equation modeling based on partial least square (PLS) was employed for analyzing the data of the study. The findings confirmed that the entrepreneurship education construct had a significant effect on attitude towards entrepreneurship. Furthermore, there was a statistically significant positive effect of attitude and self-efficacy on entrepreneurial intention. Finally, social norms did not disclose any significant effect on entrepreneurial intention.

This study attempts to conceptualize the direct implications of entrepreneurial orientation and knowledge management on innovation performance and seeks to determine the mediation effect of marketing orientation on these relationships. This is the first attempt to construct such a model. The study empirically examines the conceptual model using a sample of 221 CEOs and owners of Small and Medium Enterprises (SMEs) in Kuwait. The data was collected using a close ended self-administered questionnaire. The validity and reliability of the model is tested using a measurement model and the structural model is constructed to understand the significance of the conceptual relationship posited in the hypotheses of the study. The findings of the study indicate that entrepreneurial orientation and knowledge management had a considerable effect on innovation performance and that marketing orientation had a considerable influence on innovation performance. In addition, the findings indicate that marketing orientation mediated the effect of entrepreneurial orientation and knowledge management on innovation performance. This study has provided some empirical evidence for the importance of entrepreneurship and innovation as well as knowledge management in ensuring the success of SMEs; it also provides an explanation on the manner in which entrepreneurial orientation and knowledge management improve the innovation performance of SMEs.

This empirical research aims to investigate the relationship between Human Resource Management (HRM) practices, Person-Organization (P-O) fit and Job Satisfaction (JS) from the nurses’ perspective working in Private Hospitals in Jordan. This study examines the individual effect of HRM practices i.e. Recruitment and Selection (RS); Training and Development (TD); and Performance Appraisal (PA) on P-O fit and JS. In addition, it also examines the mediating effect of P-O fit on the relationship between HRM practices and JS. Total of 274 responses were collected directly using structured questionnaire via convenience sampling technique. The result was analyzed with PLS-SEM. Findings indicate that RS and PA were found to have significant effect on P-O fit. TD did not have any significant effect on P-O fit. In addition, P-O fit also had significant effect on nurse’s JS. In terms of mediating effect, P-O fit only mediated the relationship between RS and PA toward JS. However, there was no mediation effect on the relationship between TD and JS. This study may provide an initial blueprint for further investigation of other theoretical nurses’ job satisfaction and turnover intention related models. Finally, the study findings work as evidence about the new realization among the Jordanian organizations about the importance of adaption the HRM practices.

This study aimed to analyze the effect of employee satisfaction on employee performance, and the moderating role of organizational commitment in Jordanian Islamic banks. This study was conducted using a self-administered questionnaire distributed among employees from four different Islamic banks in Jordan. A total of 303 responses were collected and analyzed using SPSS and partial least square. A significant relationship was found between employee satisfaction and employee performance. There was also a significant effect of the moderating role of organizational commitment on the relationship between employee satisfaction and employee performance. One potential reason to support this relationship is that individuals who are satisfied with their performance tend to be happier and need a commitment from the organization to improve their work performance. The finding from correlation analysis shows that implementing the idea of organizational commitment illustrates the role that it plays in achieving employee satisfaction while doing their desired work. On the other hand, this suggests that increased organizational commitment in Jordanian Islamic banks increases employee performance significantly, which can enable each bank's management to achieve its targets, missions, and visions. The study is useful for the banking sector, financial institutions and other organizations in any country that seek improvements in employee performance.

The study on knowledge management is in waning trend, which caters less interest in scholars to discuss recently. The area that received widespread attention previously has unlikely be-come an old-fashioned term which perceived as less important among few organizational re-searchers. Looking to the trend, the researcher takes an evaluative step to examine whether Knowledge Management is still relevant for organizations nowadays by studying the impact of knowledge management on organizational business performance. The study was conducted in 2016 and it was involved companies in electrical and electronic sector located in Malaysia. In this study, knowledge management was formed from three elements including knowledge acquisition, knowledge sharing and knowledge utilization. A total of 287 questionnaires were collected from electrical and electronic companies in Malaysia. The finding shows that among all those three knowledge management elements, only knowledge acquisition and knowledge utilization were still relevant to organizational business performance in Malaysia nowadays, whereas knowledge sharing was perceived to be less important. The findings of this study provide insight into the importance of knowledge management in organizational business performance.

Brand engagement is relatively a new concept in marketing. The objective of this research study is to unearth the relationship between brand engagement and customer-based brand eq-uity drivers; brand personality, brand experience, and brand affect. The data was collected from 426 automobile customers in Pakistan through multi-stage cluster sampling technique. The PLS-SEM analysis of the data supported the relationships between brand equity drivers and brand engagement and the mediating role of brand affect. Brand experience, brand personality, and brand affect emerged significant predictors to brand engagement behavior of the automobile customers. It is recommended for the brand managers to design marketing plans that emphasize the pleasant brand experience which results in brand affect, ultimately leading to brand engagement behavior.

This paper intends to inspect the potential organizational culture moderating influence on the relation between trainer and social support and training effectiveness. The research model was established based on the theory of social cognitive (SCT), which involves training and organizational antecedents. We distributed 382 questionnaires, the returned questionnaires were on-ly 155, and only 128 ones were valid. The hypotheses were assessed by SPSS version 23.0. The study examines training effectiveness and its determining factors. The results disclose that trainer, social support and organizational culture were associated with the nature of positive and significant type with training effectiveness. The findings represent that organizational culture had a partial significant and positive moderating effect on training effectiveness. This paper proposes to identify training effectiveness and its determining factors in the Bahraini public sector generally and local employees specifically. This is because there are limited similar studies in the perspective of Bahrain; therefore, the existing study presents abstract and practical implications for additional consideration for practitioners and administrators.

This paper aims to model the social, economic and environmental (SEE) impacts of Pondok Tahfiz in Kelantan. The basic principle of a sustainable development paradigm lies in three aspects; namely social, economic, and environmental. These aspects guide the management of human use of resources so that any development project may yield the greatest sustainable benefits or positive impacts to present generations while maintaining the ability to meet the needs of future generations. Pondok tahfiz is the orthodox Islamic school institution that focus on Islamic education learning. Presently, the institution is highly demanded among Mus-lim Malaysian as they believe the institution provides some benefits in future. The three as-pects of SEE are commonly used as dimensions for measuring impacts of sustainable devel-opment of Pondok tahfiz. Through this, SEE is able to acquire indirect and direct impacts of education institute towards social, economy and environment. The findings indicate that all the dependent variables provide a significant impact towards sustainable development of pon-dok tahfiz. However, the economic development provides less impact for the sustainable development.

Nowadays, customer awareness on environment friendly products is getting improved and there is an increase trend on green marketing strategy. The carried-out strategy has an objective of improving the customer care and purchasing intention on environment friendly products. Reviewing the issue of customer behavior, this study aims to review the correlation among green advertising, green brand image and customer green awareness on environment friendly products and their impacts to purchase intention. The study was conducted through a survey among 102 customers of Supermarket in Bandung City who have experience on friendly products. Data from the customers were obtained through a questionnaire, tabulated and processed by path analysis using SmartPLS. In order to emphasize research result, the research hypothesis test was conducted. Research finding explains that green advertising was assessed to be important by the customer and it can improve the customers’ green awareness. On the other hand, it is stated that there was an impact of green awareness on improving customer purchasing intention on the environmentally friendly product. This study is useful for the supermarket in Indonesia particularly in understanding customer behavior to the environmentally friendly product. So, the implementation of the marketing strategy is more precise. Besides, this study can be an input for the Indonesian Government in implementing a regulation associated with the global warming issue through research on environmental friendly product.