In a context where ICTs are indispensable elements for the development of business activities, it is necessary to know their influence on the internal improvement of processes. This research seeks to establish the influence of ICTs on the competitive advantage of micro-enterprises in Huancayo 2024. Research developed under a basic type study, has a quantitative approach with a correlational and cross-sectional level, the sample was made up of 59 entrepreneurs in the bakery sector in the province of Huancayo. Data analysis and processing was carried out using structural equations based on PLS. The study obtained the following results: a Sperman 's Rho correlation coefficient of 0.821 with a significance level of ,000 which shows a high and positive degree of influence between ICTs and competitive advantage as well as its different dimensions Level of use, alignment of use and training; Likewise, the general hypothesis is accepted, which establishes that there is a significant relationship between Information and Communication Technology ( ICTs ) and the competitive advantage in SMEs in the pastry sector - Huancayo 2024.

Social cybernetics, as an interdisciplinary field, has gained increasing interest in the last decade due to the influence of information technologies in society through connectivity, Internet of things, process automation, artificial intelligence among others. This research focuses on exploring the relationship between social cybernetics (communication and control mechanisms) based on information technologies and local development, using structural equation modeling as an analytical tool. The design was non-probabilistic, with a sample of 482 people. The independent variables under study were Use of ICT for communication between local authorities and the population (CAP), Use of ICT for collaboration between public and private institutions (CPPC), Use of ICT for shared decision making (SDM), Use of ICT for local development planning (LDP) and Use of ICT for knowledge management (KM); and the dependent variable was Local Development (LD). It was determined that there is a relationship between all of them except with CAP. The direction and magnitude of the other ratios were: + 0.1390; - 0.3661; + 0.4472 and + 0.8432 respectively. The coefficient of determination (R2) was 93.69% facilitating the prediction of future results. The model has an adequate fit.

Pandemic moments have generated mental and emotional problems in students at all levels. These have been affected by the format of virtual classes, the mandatory confinement and the little physical relationship due to the existing restrictions, generating academic burnout and anxiety in university students. In this context, the objective was to know the existing relationship between burnout and anxiety in students of the FIS-UNCP, the 15-question Maslach Burnout Inventory Student Questionnaire (MBI-SS) was used with the dimensions: Emotional Exhaustion, Cynicism and Loss of Academic Efficacy and 5 questions to know the level of technological anxiety or technostress, with a population of 328 university students of 10 semesters, through the questionnaire in Office Forms. The research design was non-experimental, transectional, with a qualitative-quantitative approach and descriptive-explanatory levels. The descriptive data analysis was made based on the scale, allowing the identification of students with burnout and the structural equation modeling facilitated the establishment of the relationship between the variables. The study showed that 26 students (7.93%) suffer from academic burnout. At the same time, it has been demonstrated that there is a positive and significant relationship between emotional exhaustion and lack of academic efficacy, with technological anxiety with path values of 0.701 and 0.345 respectively, the p-values allowed demonstrating hypotheses 1 and 3 formulated. At the level of the structural model, it allows anticipating future results, since the coefficient of determination (R2) calculated was 0.838.

Digital transformation has become fundamental to improving the competitiveness of microenterprises worldwide, and Huancayo, Peru is no exception. By adopting digital technologies, microenterprises can improve their operational efficiency, expand their market reach and enhance their abilities to make informed decisions. They have therefore found innovative ways to adapt to changing market conditions, such as incorporating information technologies, online sales, use of social networks and home delivery. Despite this, many microenterprises struggle to survive due to lack of access to financing and adequate government support. This study aimed to analyze how individual, group and organizational factors influence the digital transformation of microenterprises and its impact on their competitiveness. The research was carried out in a sample of 80 multi-sector microenterprises, using a non-probabilistic and cross-sectional research design of a quali-quantitative and explanatory nature, using SEM-PLS. The results of the study indicate a positive relationship between individual, group and organizational factors and digital transformation, as well as with the competitiveness of microenterprises. The coefficients of determination (R2) obtained were 0.8897 and 0.7931 for digital transformation and competitiveness, respectively, indicating a predictive ability in both cases. These findings are of great use to policy makers, business owners and researchers interested in fostering the growth and development of microenterprises in emerging economies.